SPARKD The Brain & Fitness Hub
Description
Fitness is more than just physically feeling good and looking good. In fact, exercise helps promote brain plasticity, and Sparkd is helping you do just that. This gym in Singapore is Asia’s first brain and fitness hub that uses state of the art science-based technologies to train your body and brain. The training is designed to combine the use of various parts of the brain, all while challenging your body to move in complex ways. In each session of the cognitive motor training, the client will simultaneously execute a physical and a cognitive task, such as jogging on-the-spot or doing squats or lunges while doing mathematical equations or memory games on the technological and interactive walls. This stimulates neuroplasticity which is the ability of the brain to rewire itself and create new connections especially in response to new learning and stimuli.
Industry
Franchise / Licensing Country
Min. Investment Required
US$50,001 - US$250,000
Key Message
First Mover – SPARKD is a first of its kind brain and heath fitness facility, in both Singapore and the APAC region. While there may be some facilities in the US that do a small part of what is offered at SPARKD, the facility here is the first one globally to bring the technologies, the training and the brain health certified coaches under one roof, offering a unique brain health and fitness training opportunity to everyone, kids through adults to seniors.
SPARKD incorporates dual task training with traditional fitness training, this unique offering has the existing benefits of fitness training and supplements that with brain health training. This training is applicable for all ages, kids, adults and seniors. The training is supported by many years of verifiable scientific research and has been shown to also be very beneficial for corporate executives, athletes both professional and amateur. Current professional sports teams such as Manchester United, LA Lakers, AC Milan, French National rugby team are utilising this training along with people such as Novak Djokovic, elite special forces, pilots and doctors.
The SPARKD facility has been set up to allow for corporate training events, class events, and the split nature of the two adjoining studies allow for both adult and kids classes to happen simultaneously, letting busy parents do brain health and fitness exercises when their child is doing a similar type of age-appropriate exercising. Brain health and Fitness training can be gamified for all age groups, with instant scoring and comparisons available for teams of kids and adults.
