Teo Tze She
Associate
Company: Bird & Bird's Intellectual Property Group
Tze She is an Associate in Bird & Bird's Intellectual Property Group in Singapore. She has been involved in complex cross-border disputes with an intellectual property or technology element and regularly advises clients on their multi-jurisdictional enforcement strategy. Her practice spans a wide range of contentious intellectual property matters. Tze She has assisted in litigation at various levels of courts in Singapore, in relation to trade mark, copyright, geographical indications and breach of confidence matters. She also has experience in multi-jurisdictional dispute strategy, having worked closely with our international network of offices to manage our clients' opposition, cancellation and infringement proceedings.
On the regulatory front, Tze She has assisted clients to navigate the applicable advertising, labelling, and food safety laws in Singapore, to facilitate a smooth process from production to market launch. She also advise on the commercial exploitation of intellectual property, including licensing and franchising agreements.
Her clients operate in a broad range of sectors, from technology, e-commerce and gaming, to hospitality and food & beverage, and pharmaceuticals and healthcare. She has a keen interest in understanding the nuances of each industry, so as to deliver relevant and commercially effective solutions for our clients.
Session
17 Aug, 13.50 PM - Panel Discussion: Unlocking the Potential and Legalities of Brand Licensing
